“As an anchor in this new medium, what I do is a combination of traditional reporting and pointing people to where they can find the story told best.” – Nicole Lapin, host of CNN.com Live Video ABC News, which recently sold more “upfront” ad space than any other network news division, is laying off 35Continue reading “News in a Web “You.0” World”
Category Archives: Uncategorized
Your Next Social Media Idol
Scene: The newsroom at a Big Newspaper. Our two Social Media Idol finalists are standing before the three-judge panel awaiting their comments. Reporters and editors gather for the Final Judgment. The room is silent, save for the pinging of Instant Messages and the soft strains of a special, abbreviated, unusual two-hour only episode of theContinue reading “Your Next Social Media Idol”
PR to the Rescue: Ten Slogans to Save Newspapers
Rarely a day goes by when someone isn’t bellyaching about newspapers and their collision course with the recycling heap of history. I believe, as PR and marketing people, we need to step in and help our ink-stained brothers and sisters of the Fourth Estate (which if it were an actual estate would be in foreclosureContinue reading “PR to the Rescue: Ten Slogans to Save Newspapers”
Father’s Day is a Time to Remember – and Move On
Sunday is Father’s Day, a day reserved for bad ties, long naps and even longer excuses for why the garage is still a mess and promises of yes, I’ll take care of it at the next commercial break. For me, it’s also a day of remembrance. The following is a column I wrote in 1991Continue reading “Father’s Day is a Time to Remember – and Move On”
Give ’em Hell, B.L.
I have been thinking a lot lately about public relations, which either means 1) my medication isn’t working or 2) I have to talk about it soon to a large group of PR people. All things being equal, I wish it were the medication. A few weeks ago I spoke to a PR class atContinue reading “Give ’em Hell, B.L.”
“Liquid” Media: Mobile Phones and SMS
I’m cross-posting this from ZNetlady’s blog, lots of information about SMS and links to a visual tour. For those of you in Europe some of this may not be new, so have patience with us in the United States of Behind-The-Eight-Ball (as you’ll notice, none of the examples cited are from the United States). Enjoy!Continue reading ““Liquid” Media: Mobile Phones and SMS”
The Daily Show, Finnish Dogs and other Thoughts
You know how there are some things you just have to get off your chest? Thoughts that crowd your brain and make your head feel like it’s been crushed by a giant nutcracker controlled by Mr. T? You ever feel like if you had one question to ask God, it would be “What the heckContinue reading “The Daily Show, Finnish Dogs and other Thoughts”
Missouri J-School Needs Some New Religion
Most people who go to journalism schools get degrees. At the Missouri School of Journalism you get religion. I have nothing against Northwestern or NYU, Maryland or Cal. Those are all fine schools, but they are just that, schools. J-School at Missouri is like going to church every day, taking classes from the Pope andContinue reading “Missouri J-School Needs Some New Religion”
The Secret of Gravity
HUNDREDS OF THOUSANDS DIED in the Southeast Asia Tsunami. Pissed off trying to merge onto the 405 Freeway. Seniors must choose between medicine and food. Tivo is not recording the new season of American Idol. Children in the Middle East duck bullets on the way to school. Clients are asking for more revisions to theirContinue reading “The Secret of Gravity”
Hugh Hewitt and the Meaning of Blogs
The Chief Blogging Officer rants poetic about a new book on blogs by Hugh Hewitt, a conservative political pundit from my home of Orange County, Calif., where conservatives are not born, but bred in Matrix-like pods beneath the Richard Nixon Library. CBO Christopher Locke ponders Hewitt’s tome with all the delicacy of Edward Scissorhands onContinue reading “Hugh Hewitt and the Meaning of Blogs”
Gary Goldhammer -- Strategic storytelling for brands, organizations and executives 