Category Archives: Uncategorized

“Tell a real story. Talk like a goddamn real person…stop all the countless bullshit we marketers create to make us sound more important than we really are.” I wrote that years ago, long before social media became the behemoth it … Continue reading →

THE INFECTION IS SPREADING. We see it not just every day but every hour, it seems almost every minute: a quarantine here, a new case there, a sports league stopping play. It’s a disease made for the Internet age, moving … Continue reading →

THERE’S A REASON WHY WE READ THE NAMES OF THE 9/11 VICTIMS EVERY YEAR. Nearly 3,000 people died that day in 2001. But 3,000 means nothing — it’s just a number, far too big to comprehend. It’s a data point, … Continue reading →

THE BEST THING ABOUT WRITING A BOOK IS ALSO THE WORST THING. You’re glad it’s done, it’s even hard to believe. An idea on a scrap of paper becomes a few sentences on your Notes app becomes a title page … Continue reading →

WHAT I REMEMBER MOST ARE THE SHOES. Piles and piles of soul-filled skyscrapers, spread high and wide, the colors muted by time. All shapes and sizes, some worn and others barely used. A monument to madness.  There are images more … Continue reading →

SHE WAS A DARLING LITTLE GIRL in a black and white photo, holding a tiny flower, a face blooming with innocence and wonder. I picked it up from my desk and walked to the next office, where I thanked my … Continue reading →

SO AN ELDERLY CHRISTIAN GRANDMA WALKS INTO A BAT MITZVAH. I know, you’re thinking “what happens next?” Does she lead the Hora? Sing Hava Nagila at the top of her lungs? Do the Electric Slide? Well yeah, sure, she pretty … Continue reading →