Category Archives: Technology

Social Media Tools and Modern Technology Only Tell Part of the Story

The Riverside Press-Enterprise in Riverside, Calif., requires its entry-level reporters to shoot video of their stories in addition to the written versions. The directive is optional for older or more established reporters, but the message is clear: Get with the … Continue reading

Posted in journalism, Journalism Next, News Media, Popular Culture, Technology | 2 Comments

Six Ways to Know When PR Has Taken Over Second Life

You are invited to the grand opening celebration of “PRSA Island” “username and password” is replaced with “goals and objectives” Kami Huyse changes her title to “A.A.P.R.” (“Accredited in Avatar Public Relations”) Reporters complain of unsolicited teleporting to virtual press … Continue reading

Posted in PR & Marketing, Technology | 7 Comments

PR and Journalism Bloggers in the “Echo Chamber”

I like to think that my colleagues and peers are smarter than me, work harder than me, and with the exception of Craig Newmark and any L.A. Weekly reporter, are infinitely better looking than me (I tried to post my … Continue reading

Posted in HonorTagProfessional, journalism, Journalism Next, News Media, PR & Marketing, Technology | 4 Comments

PR and Journalism Bloggers in the “Echo Chamber”

I like to think that my colleagues and peers are smarter than me, work harder than me, and with the exception of Craig Newmark and any L.A. Weekly reporter, are infinitely better looking than me (I tried to post my … Continue reading

Posted in HonorTagProfessional, journalism, Journalism Next, News Media, PR & Marketing, Technology | 3 Comments

Enter the Modern Mediasphere

Whenever I want to learn about some new communications trend or technology, I don’t turn to the blogosphere – at least not right away. First, I turn to the office next door, where my business partner, Linda Zimmer, is already … Continue reading

Posted in HonorTagProfessional, PR & Marketing, Technology | 3 Comments

2006: Year of The Vanishing Blogger

The First Age of blogging – the age of novelty – is coming to an end. It was fun, wasn’t it? The bloggers who blogged about blogging, the apoplectic glee over the beta releases of innocuous software tools, the autoerotic … Continue reading

Posted in HonorTagProfessional, journalism, Journalism Next, News Media, PR & Marketing, Technology | 11 Comments

Journalism Next: The Three (or Four) Branches of the New News Media

The online world – for all its vastness, connectivity and influence – is insulated. That’s not a problem for most people, considering that the online world often makes more sense. But unlike your typical EverQuest player, I have to live … Continue reading

Posted in HonorTagProfessional, journalism, Journalism Next, News Media, Popular Culture, Technology | 1 Comment

Apple, ITunes Should Join the Tagged Wide Web

Far be it from me to give advice to Apple’s Steve Jobs. In a few short years he’s managed to make Bill Gates his Salieri and Michael Eisner look like the Hunchback of Notre Dumb. I bought a PowerBook last … Continue reading

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BusinessWeek and Tagging

Time for a horn toot (or in light of the coming Jewish High Holidays, perhaps a Shofar) — our company was mentioned in a BusinessWeek article on tagging, as part of their "Best of the New Web" section. The article … Continue reading

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The Blog is Not (Necessarily) the Thing – The Journalist Is

I agree with Steve Rubel that “big media” needs to evolve if it hopes to survive – and that includes embracing the audience as both a contributor to news and as a consumer of news. But this doesn’t mean, as … Continue reading

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