Gary Goldhammer –author and storyteller.
Content strategist, PR practitioner and marketer | digital and social media innovator | writer and author
Category: social media
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I’m wading into Quora — the social “influence” network that’s been around for more than a year yet was just discovered by most of the digerati last week — with all the courage of a cliff diver gauging whether the water is deep enough to make the fall worth it. Despite my professional pedigree and…
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Predictions are a fickle business, but with the new year just begun and CES still days away, the writing for 2011 is already on the wall (and I don’t mean Facebook). There will be stories, tweets, posts, photos, videos, slides and all sorts of content spewing from CES about the latest technological gadgets and guesses…
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It’s easy to let your mind to wander while driving along the Blue Highways of Mid-Missouri, especially in the Winter. To the naked eye there is little with which to occupy your thoughts — just gray two-lane roads and thin, sleeping trees. All around it’s tombstone quiet, the rumbling of the tires competing only with…
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Once in a while, less often now than before, someone asks about my dad, and I tell them I never knew my father. He died when when I very young, I say, and therefore I never knew him other than in faded pictures and fractured stories. I’ve said this so many times for so many…
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Tis the season for predictions, prognostications, suppositions and, let’s be honest, some downright guessing about what’s in store for next year. Rather than join the fray, following are 11 things that I boldly predict will not happen in 2011: — Print won’t disappear — Rupert Murdoch won’t get less creepy — Social media won’t cure…
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I’m a technology evolutionist. Granted I just made that up, but it fits. I don’t believe new technology is just created — I believe it evolves, with each innovation building on the other. No printing press, no iPad. These technologies are from different centuries yet share the same DNA. And like technology, content evolves too:…
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WITH MORE THAN 12 MILLION fans, it’s safe to say that Oreo must be doing something very right with its Facebook presence. Sure, it helps that your product is also a cultural icon and Shaq is one of your spokespeople, but you still need to do the work. Beth Reilly, who oversees the Kraft team…
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(Cross-posted from http://velocidi.posterous.com/) MERCEDES-BENZ BRINGS US the story of a baby named “Crash,” a miracle to his parents for surviving a collision that, by the looks of the car his mom was driving, should have been impossible. It’s a chilling video piece, dramatic yet real; produced, yet personal. But that’s just part of the story.…