Category Archives: wemedia

At first glance, The Naples (Fla.) Daily News web site looks like any other newspaper site: Articles include a local twist to a national story on declining home sales; a car crash that killed a local resident; and a cold front moving into the sunny Gulf Coast enclave of 20,000 retirees and not-so-idle rich. ButContinue reading “The New Journalism Rules: Learning to Fly in the Modern Mediasphere™”

Few would argue that institutional journalism has lost its way. But journalists are not institutions; they have minds, ideas, passion, prejudice and purpose. They have the tools necessary to bring journalism back from the abyss – but not the will. That’s too bad, because for journalism to regain its conscience and credibility – to saveContinue reading “New Rules for the Modern Journalist”

(Note: This is the first in an occasional series of posts about newspapers, their loss of “voice” and relevance, and how they can regain both. You can find these posts under the category “Journalism Next.”) I read a newspaper this morning. Stop the presses. My primary computer is being repaired so I don’t have accessContinue reading “Making Newspapers Matter: The Journey Back to Brand”