Category Archives: News Media

Revisiting the Ghosts of Auroras Past

“If we don’t meet again, your final assignment from me is perhaps the most important lesson you will learn in life. Go to your mother, father, brother and sisters, and tell them with all your heart how much you love … Continue reading

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Why Most Brands Will Suck at Storytelling

“STORY” IS THE NEW “CONTENT.” As buzzwords go, story isn’t entirely bad — for years I’ve pushed clients to be storytellers. I’ve berated the descent of story into a furtive sea of “content,” stripping all emotion from human pursuits. So … Continue reading

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From Interest to Identity: Social Media and Local Journalism Will Lead Us Back

Pinterest is the latest but not the first. For that title you need to go back to Compuserve and AOL 1.0, back even to the Usenet and BBS systems. You need to add blogs and communities like iVillage to the … Continue reading

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Introducing “PEARL” – A Tool for Determining What People Will Pay for Online News

The easy answer to how much consumers will pay for online news – if there is such a thing as an easy answer – is “they’ll pay what it’s worth.” Of course that’s’ the problem: In a world where free … Continue reading

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Murdoch, The Daily, and Journalism as Art

“I do certainly see the day when more people will be buying their newspapers on portable reading panels than on crushed trees. Then we’re going to have no paper, no printing plants, no unions. It’s going to be great.” — … Continue reading

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The WikiLeaks Saga: Transparency without Judgment is Gossip, not Journalism

Everyone is talking about the WikiLeaks disclosure of confidential diplomatic cables revealing the oft prickly relationship nations have with each other. That this comes as a shock is almost as shocking as the messages themselves, which, stripped of the Bond/Bourne … Continue reading

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Two out of Three is Best for Online Journalism

You all know the rule. No, not the Golden Rule, which of course is never speak to John Hamm unless Hamm speaks to you first, no matter how handsome and inviting he looks. Seriously, Hamm is like Bieber for MILFs. … Continue reading

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