2012 Prediction: Paper Will Be the Next Disruptive Technology

There’s a little-known scene in the movie “Star Trek: First Contact,” where Lt. Commander Data, an android, observes Captain Jean-Luc Picard touching the hull of an historic spacecraft. The captain smiles and taps the ship with his bare fingers, to which Data asks, “Sir, does tactile contact alter your perception of (the ship)?” “Oh yes,”Continue reading “2012 Prediction: Paper Will Be the Next Disruptive Technology”

2012 Prediction: Stop the Bullshit and Do Marketing That Matters

It’s just about time for all of the 2012 marketing and social media trend predictions, that annual rite of passage for seasoned and budding gurus, ninjas or whatever the hell the latest term is for people who tend to say more than they know. But next year is different. Next year, after all, may beContinue reading “2012 Prediction: Stop the Bullshit and Do Marketing That Matters”